Denise Greene
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MyChelle Dermaceuticals
Developed a 10' x 20' booth experience for Expo West in collaboration with Condit, translating the MyChelle brand into an inviting, airy environment with large-format visuals, fresh ingredient imagery, and clean structural lines. The space was designed to highlight product storytelling, support buyer conversations, and create a memorable on-brand presence on the show floor.

Luminary Brands Inc
Created a 10' x 10' branded backdrop for Luminary Brands, using Midjourney to concept and generate the hero imagery. The final piece blended aspirational beauty storytelling with clean typography and brand hierarchy, highlighting Andalou Naturals, Mineral Fusion, and Seaweed Bath Co. in a cohesive visual statement.

World Energy
Created a clean, impactful pop-up banner for World Energy, combining strong messaging, cohesive branding, and aspirational imagery to clearly communicate the company's decarbonization mission in event environments.

RMI | Buildings Program
Designed a compelling event backdrop for RMI, illustrating the transition from high-emissions building materials to carbon-storing alternatives. Worked closely with RMI's internal team to develop custom cityscape illustrations and visual storytelling that clearly communicate impact, opportunity, and urgency.

Exhibit & Event Branding

From concept exploration through spatial planning, typography, and production-ready artwork, I developed cohesive trade show experiences and large-scale graphics designed to draw people in and make a lasting impression.

Date:

2010-2025

Client:

Various

Role:

Creative Director
Packaging

Packaging

Photography

Photography

Digital Marketing

Digital Marketing

Corporate Collateral

Corporate Collateral

Brand Identity

Brand Identity

Data Visualization

Data Visualization

Exhibit & Event Branding

Exhibit & Event Branding

Case Study

Case Study

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